I have only come to learn that Canon Australia will no longer be sponsoring the Australian Professional Photography Awards (APPA) effective immediately.

Visiting the AIPP (Australian Institute of Professional Photographers) website, the Canon logos have already been removed from the website. Below is the letter from Canon explaining its decision to withdraw from the sponsorship arrangements.

Canon Australia Letter to AIPP 2016

This letter is from the Canon Australia website here: https://www.canon.com.au/en-AU/About-Canon/News-Events/News-Press-Releases/appa-involvement-change

Since the publication of the letter on the Canon Australia website, the AIPP has responded.

AIPP_ACMP_LogoAIPP Blog Post

You can read the AIPP’s full response from their website here: http://www.aipp.com.au/events/aipp-australian-professional-photography-awards

Not sure what to make of it, but this ends a 13 year relationship Canon has had with the AIPP and it, as the AIPP say on their website, the end of an era.

I am curious as a photographer to see what happens in the years ahead from both Canon and the AIPP. As a Canon user, I cannot help but feel disappointed about the outcome.